The Collyer Twins
@CollyerTwins is a digital platform where our Founder Jordan and her twin sister Loanne inform, influence and inspire an audience of 80k+ followers on fashion, travel and lifestyle, working with some of the worlds largest brands; Google, Spotify, Puma, Chloe, Dior, Burberry, Estee Lauder, Tommy Hilfiger and ASOS (to name only a few).
Brief
Whether it's exploring fashion's latest trends, unveiling hidden gems in far-off destinations, or curating a lifestyle that exudes elegance and grace, @CollyerTwins consistently delivers engaging and relatable content that keeps their audience coming back for more.
Services
+ Social Media Management
+ Brand Partnerships
+ Content Creation
Approach
We created a well-built out strategy capitalising on their USP of being twins and ensuring that their content and collaborations would stay true to their brand. Through consistent posting and adaptation to the ever evolving world of social media, along with data analysis, the twins steadily built up a loyal, engaged and growing following of 80k.
Finding great shoot locations, working with the latest editing tools and finding angles to contribute to topical conversations have all helped build their accounts.
Results
Results like this don’t happen overnight, building an engaged audience takes time and as we discovered follower numbers are often a vanity metric, far more important is how your audience commercially engages.
• Grown an organic 80k+ online audience across IG, FB, TikTok, Twitter and
• Designed a successful sustainable swimwear collection with 'Holiday Romance Store' helping to boost company sales by 70%, and increased the brands social following on Instagram by 50%
• Designed x3 successful clothing range with ASOS (select pieces sold out in a day)
• Given multiple talks to companies and universities such as LSE and Unilever on 'How To Develop A Successful Brand Online'
• Featured in numerous publications such as Vogue Germany, Elle UK, Tatler, Grazia
• Awarded runner-up for 'Best Fashion Influencer' Cosmopolitan UK awards
